Characterization of the imaginary labour of freshman students of Bachelor's degree of Communication Sciences
Abstract
This research categorizes the labor imagination of new students of the degree in communication sciences, as well as the reasons why they do not know the workplace and the reasons they had to choose the race. For this design nonprobabilistic descriptive research that the questionnaire used qualitative features for greater understanding of the construction labor imaginary and its relation to the ownership of the media was performed. The data collected quantitative and qualitative were analyzed using SPSS computer programs and Atlas.ti. The results describe the labor imagination of those who participated in the study are the media. As predominant activity is their desire to work in television and radio, and other functions evoked by their media consumption and not so much for vocational guidance received from the academic field.
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